Elara™ | Light Floral Summer Dress
Effortless, breezy and beautifully feminine — the Elara™ dress is the perfect warm-weather essential for women who love comfort without losing elegance. Designed with a relaxed silhouette and soft floral detailing, it drapes beautifully while keeping you cool on sunny days. Whether you're heading to the beach, the markets or a casual lunch, this dress brings effortless ease to every moment.
Limited time only: now available at 50% off.

Why women are choosing the Elara™ dress
• Lightweight, breathable fabric – Ensures you stay cool and comfortable all day long, even in warmer climates.
• Soft V-neckline – A flattering cut that elongates the neckline and pairs perfectly with summer jewellery.
• Relaxed, flowy fit – Moves naturally with your body, offering complete freedom and comfort.
• Delicate floral pattern – A gentle blue-and-white bloom design that adds fresh seasonal charm.

Enjoy comfort, colour and confidence with every wear. The Elara dress brings artistic charm to your everyday summer style — now 50% off for a limited time.
Order your Elara dress today and experience effortless elegance made easy.
We offer a 30-day return policy, so you can return your order within 30 days of receipt and get a full refund.
Orders in Australia include free shipping, a tracking number, and are shipped the next day with AusPost.
Primrose Sydney has over 7,280 happy customers, and our customers rate us 4.7/5.0.