Alira | Multicolour Summer Dress
Effortless, vibrant and made to stand out — the Alira™ dress combines lightweight comfort with a bold artistic colourblock print. Designed for warm, easy-going days, this dress drapes beautifully while giving you that relaxed, summer-ready look without sacrificing style.
Limited time only: now available at 50% off.
What makes the Alira™ dress special
• Airy summer fabric – Soft, breathable material that keeps you comfortable even on the hottest days, perfect for beach walks or sunny outings.
• Vibrant artistic print – A bold mix of vertical and geometric colour blocks adds a playful, modern touch to your look.
• Flattering relaxed fit – Falls gracefully over the body and offers effortless movement for all-day comfort.
• Easy to style – Pair it with sandals, a straw bag or simple jewellery for a casual and chic summer outfit.
Enjoy comfort, colour and confidence with every wear. The Alira™ dress brings artistic charm to your everyday summer style — now 50% off for a limited time.
Order your Alira™ dress today and experience effortless elegance made easy.
We offer a 30-day return policy, so you can return your order within 30 days of receipt and get a full refund.
Orders in Australia include free shipping, a tracking number, and are shipped the next day with AusPost.
Primrose Sydney has over 7,280 happy customers, and our customers rate us 4.7/5.0.
